A press release has been issued for the Jan. 22-30 VIP Art Fair, which we broke news of last week here on Art Market Views.
(Read that story here).
The fair’s website is also up and running, found here.
Big name participants include:
David Zwirner (New York), Galerie Max Hetzler (Berlin), White Cube (London), Gagosian Gallery (New York, London, Beverly Hills, Rome, and Athens), Gallery Koyanagi (Tokyo), Hauser & Wirth (Zürich, London, and New York), Anna Schwartz Gallery (Melbourne and Sydney), Xavier Hufkens (Brussels), Fraenkel Gallery (San Francisco), Kukje Gallery (Seoul), Sadie Coles HQ (London), and James Cohan Gallery (New York and Shanghai).
The online fair permits free browsing. To have interactive capabilities, which do not include Larry Gagosian’s cell phone number, one must purchase a VIP ticket for $100.
Browsers may view artworks online using a zoom feature, 3-D views and watch videos for multimedia pieces.
Dealers and collectors will hold conversations via instant messenger, Skype and heck, the old fashioned phone.
Fair will offer online tours as well as the ability for collectors to create and post their own tour in the virtual VIP lounge.